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Sport Acuity is a specialist provider of media and business intelligence, consultancy and content services to leading sports organisations


Professional Services For The Sports Industry

About Sport Acuity

Sport Acuity has an unrivalled combination of experience, knowledge and expertise in the sports industry and an approach which sets us apart.

Over 30 years, Sport Acuity’s founders - working for major media organisations or individually as consultants - have set up content-gathering operations across the world and formed partnerships with some of the leading bodies in world sport.

We have developed a deep knowledge of the sports landscape on every continent and built up a vast network of contacts.

As journalists, we experienced the transition from old to new media and as business executives we have been part of technological innovation in sports content gathering and delivery. We have been eyewitnesses and active participants as sport and sports media became global.

Forming Sport Acuity has enabled us to bring this unique blend of knowledge, expertise and experience under one roof and build a business which provides high quality professional services to major sports bodies.

Who is Sport Acuity?

Sport Acuity comprises experienced journalists, researchers and sports specialists. Our leadership team includes:

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ANDY ELLIOTT - DIRECTOR

Former newspaper sports editor and content chief for global sports agency. Formed relationships with federations worldwide and has unrivalled contact network. Content strategist for major organisations. Launched UK media intelligence service for UEFA. Past chair UK Sports Journalists Association.

 
 
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GRAHAM SHAW - DIRECTOR

Former Editorial Director of Goal.com and Global GM of Portals for Perform/DAZN. Former Editor-In-Chief of 365 Media Group at Sky Sports. A leader in digital sports content strategy, running successful multi-language titles across the world. Digital consultant with strong understanding of the global landscape and audiences.

 
 
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CHRIS BUCKLEY - DIRECTOR

Former news agency and newspaper sports editor. Held board positions at sports media and technology companies in the UK, Australia, Asia and North America. Consultant to leading sports governing bodies worldwide. Launched English Premier League’s first in-game data system. 

 
 
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Our clients are based in mainland Europe, China, Australia, North America and the UK, while others are global entities with interests and offices worldwide.

We work with leading world sports, federations and governing bodies; multi-national media entities; and global betting companies, providing media and business intelligence, consultancy and a range of content services.

 

Contact Sport Acuity